The eMarketing Foundation is focused on content, education, networking and events all of which help professional marketers of all levels keep their knowledge and skills at the highest levels. We often collaborate with other nonprofits where our volunteers can get hands-on training through hands-on marketing strategy, operations, execution, analytics and creative ad development, often using the latest tools, from competetive intelligence platforms and cmapaign managemnt platforms to analytics and AI. We also support cause marketing. For example, Giving Forward is a nonprofit in the cause marketing platforms category and had deployed several platforms beyond their core to include Goodpics and SweepsForACause
The eMarketing Foundation has a strong focus on also training via Hands-On Corporate and Nonprofit Training partnerships with businesses, as well as events and webinars. We train and support the skills improvement of members of the marketing community empowering them to enegage in best practices within all forms of digital marketing. Just because we have eMarketing in our name, we don’t ignore traditional marketing. Digital and traditional marketing work best in concert with each other. Effective initial and ongoing training of industry professionals and students improves the likelihood that those who are trained become gainfully employed, remain gainfully employed, and get raises and promotions. The eMarketing Foundation offers marketing courses, programs, and awards to:
- college students
- teachers and professors
- high school students
- underrepresented and underserved youth
- those displaced from jobs as a result of technological advancement (AI)
- those with lack of financial resources
The eMarketing Foundation operates out of the offices of supporting for-profit businesses, including Manhattan locations.